The PURE Difference
Created For Good Clean Funโข, we're the first and only fully antimicrobial drinkware brand.
Antimicrobial
PUREโs patented antimicrobial technology keeps your drinkware as safe as possible. Each product features a specialized coating, eliminating 99% of microbes and reducing cross-contamination. Additionally, these products boast a BPA, BPS, and BPF-free stainless-steel interior, ensuring that your drink remains pure, plastic-free, and safe.
Grow with Me
Kids grow fast, and their drinkware should keep up. Thatโs why PURE created the Grow with Me Line, designed to evolve with your child from bottle to sippy cup, to water bottles for small hands, and beyond. Every stage is thoughtfully engineered for comfort, safety, and independence, so hydration becomes a healthy habit from day one.
Military Licensed Products
When you choose PURE Military Licensed Drinkware, youโre not just getting premium, officially licensed products; youโre supporting programs that make a real difference for service members and their families. Each military-licensed product that is purchased supports the coordinating military branch through royalties.ย
NOW, THAT'S THE PURE DIFFERENCE
Top Features
Twist-On Spill-Proof Lids
We understand just how frustrating it can be when a lid doesn't provide a complete seal. Our twist-lock design ensures a perfect seal every time. Enjoy complete protection and peace of mind, wherever life takes you.
Hormone Free
Our products feature a patented coating that eliminates 99% of microbes, drastically reducing cross-contamination. Plus, our BPA/BPS/BPF-free stainless steel interiors ensure your drinks stay pure and safe.
Non-Slip Bottom
Our tumblers feature a non-slip bottom for excellent traction, reducing spills, and adding stability. It also makes setting your drink down quiet and smooth. No more loud clanks or awkward slipsโ it's subtle sophistication.
Why the PURE Difference Matters
(hint: it's for you to have)
GOOD
Better You, Better World
Plastic hurts your health and the environment. By drinking from quality stainless steel, your health is protected from toxins leaching from heated plastic and our world is less polluted by waste. That's twice the GOOD in one drink!
CLEAN
Health for Everyone
Cross contamination of germs makes everyone more likely to get sick. By coating the entire surface of our products with patented antimicrobial technology, it becomes protected against 99% of microbes. That's clean!
FUN
Express Who You Are
Let's be real, drinkware is an extension of yourself & what represents you! We believe that you should be free to express who you are and what makes you unique. It's a mission of ours to create ways to give you that freedom. Go have some FUN!
How We Got Here
When PURE co-founder Chip was in the Marine Corps, he witnessed the dangerous effects on human health caused by drinking out of plastic bottles that had been exposed to sunlight.
When plastic is heated or exposed to sunlight it leaches harmful endocrine disruptors, which when consumed can mimic estrogen in the human body. This can lead to a number of detrimental side effects and health issues. We wanted to create pure drinkware that is both safe for your health & good for your wellbeing.
Profoundly impacted by this experience, and motivated by a passion to keep others safeโ PURE was founded with a mission to create unique drinkware that not only protects people from the dangers of toxins leached from plastic on the inside, but also protects the outside surface of the vessel from microbes.